john mccain got 31%. romney only got 27%. i suspect that rubio is not only being used for his talents. >> i think the republicans are trying to rebrand this. but let's look at rubio's numbers. rubio, among the latinos in florida, he overwhelmingly won the cuban vote. but he didn't win the rest of the latino vote. when you look at history where he actually looks at, he attacks, for example, private education. and i think, again, that's the only way you're going to win the latino vote is to start talking to them straight. >> is he a leading contender for 2016. and does this further embellish if he does well on tuesday night? >> again, they're reintroducing the brand. and he's the headliner for that. he can't backtrack like he did so quickly on immigration. >> so on climate change and a lot of things, he's all over the place. >> he basically has to identify the problem with the republican party. i also encourage him to start talking a little bit about he keeps saying he doesn't believe in govt entitlement programs. unfortunately